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DOI: https://doi.org/10.63345/ijrmp.v9.i9.3
Suryakant Gupta
North East Christian University
Nagaland, India
Dr. Rakesh Kumar
Supervisor
North East Christian University
Nagaland, India
Abstract— In the contemporary digital economy, organizations are increasingly compelled to align financial strategy with technological innovation to sustain competitive advantage. This research paper examines the integration of Strategic Financial Management (SFM) and Digital Transformation (DT) as a comprehensive framework for achieving long-term value creation and sustainable competitiveness. While digital transformation initiatives drive operational efficiency, innovation, and new revenue models, their success largely depends on robust financial planning, risk assessment, and capital allocation strategies. Conversely, strategic financial management in isolation may fail to capture emerging digital opportunities without incorporating technological capabilities into financial decision-making processes.